The rebrand of the Food Network in 2013 was an opportunity to elevate it into a premium entertainment brand with a unique promotional strategy that moves the focus off the plate and onto the diverse characters and engaging personalities that transcend cooking.
Role: Concept development, art direction, design, animation, promo strategy. Produced at Troika.
Role: Concept development, art direction, design, animation, promo strategy. Produced at Troika.
To see more of this project, visit vimeo.com/heykarentran